auto dealer in black and red logo
MenuMENU
SearchSEARCH

Ford, BMW, Honda Form EV Charging Firm

‘ChargeScape’ to connect EVs, power companies and automakers to manage electricity use for all three.

September 13, 2023
Ford, BMW, Honda Form EV Charging Firm

Ford says company would 'eliminate the need for individual integrations between each automotive brand and each electric utility.'

IMAGE: Pexels/Antoni Shkraba

2 min to read


Ford, BMW and Honda have formed a company designed to connect electric vehicles, automakers and the power grid in the U.S. and Canada to benefit all.

Called ChargeScape, the enterprise awaits regulatory approvals, but the brands say they expect it to be operational early next year.

It would manage energy use for EVs that the brands say would be optimized, convenient and cost-effective.

EV owners would get cost savings for charging their vehicles at “grid-friendly times” while eventually having the option to apply to add stored energy to the grid from their batteries during peak demand periods.

The company’s platform would “eliminate the need for individual integrations between each automotive brand and each electric utility,” instead connecting utilities to “a wide pool of EVs,” Ford said in a press release announcing the company.

The participating automakers say the partnership would help manage power usage by EVs to enable “grid resiliency.” Some industry watchers have expressed concern that the drive toward eventual replacement of gas-powered vehicles with EVs would strain the existing grid and that the transition should happen more gradually to give communities and utilities more time to prepare.

In announcing ChargeScape, the brands said it would ultimately play an even loftier environmental goal of “helping to decarbonize the grid.” Ford’s press release says the partnership would “reduce EV customers’ personal carbon footprints by utilizing electricity that comes from more readily available renewable energy sources, such as wind or solar.”

DIG DEEPER: BMW Group Announces EV Investment

More Dealer Ops

Auto Dealer Today, Dealer Debrief, 09/10/2026, with Lauren Lawrence
Dealer Opsby Lauren LawrenceSeptember 10, 2026

How to Avoid Phone Scams | Dealer Debrief 09/10/2026

Are you taking the necessary steps to protect your dealership and customer data from phone-based scams? This week's Dealer Debrief breaks down how!

Read More →
Auto Dealer Today, Dealer Debrief, 09/02/2026, with Lauren Lawrence
Dealer Opsby Lauren LawrenceSeptember 2, 2026

Dealer Debrief: August Auto Sales

Gas-powered engines still dominate the U.S. vehicle market, but hybrids are gaining ground as consumers look for ways to cut their gas costs.

Read More →
red, black, and yellow car in a car dealership showroom, Growth Beyond Sales text box, Auto Dealer Today logo
Dealer Opsby Lauren LawrenceJuly 31, 2026

Dealership Profits Decline

While new and used retail sales stagnated, dealerships have been particularly supported by fixed operations and finance-and-insurance profits, according to a new report.

Read More →
Ad Loading...
Auto Dealer Today, Dealer Debrief, 07/15/2026, with Lauren Lawrence
Dealer Opsby Lauren LawrenceJuly 15, 2026

Dealer Debrief: Defection Data & EV Updates

In this week's debrief, host Lauren Lawrence discusses how to use defection data to your advantage and the latest on EV sales and charging infrastructure.

Read More →
Two professionals shake hands while exchanging a car key fob beside a vehicle, symbolizing a vehicle sale, lease agreement, or dealership transaction.
Dealer OpsJuly 8, 2026

How Defection Data is Bridging the Dealership Conversion Gap

Lead volume is flat, cross-shopping is up and brand loyalty is in retreat. As confident sales teams keep losing buyers they thought they had, daily industry sales data is showing dealers exactly where their funnel is breaking and how to fix it without buying a single new lead.

Read More →
Auto Dealer Today, Dealer Debrief, 07/02/2026 with Lauren Lawrence
Dealer Opsby Lauren LawrenceJuly 2, 2026

Dealer Debrief: Where are you losing customers?

In this week's debrief, host Lauren Lawrence discusses the hidden leaks in dealerships where you might be losing customers without even realizing it.

Read More →
Ad Loading...
Auto Dealer Today, Dealer Debrief, 06/25/2026, with Lauren Lawrence
Dealer Opsby Lauren LawrenceJune 26, 2026

Dealer Debrief: Improving Your Inventory Management

In this week's debrief, host Lauren Lawrence covers a new survey that shows what service technicians really want and two launches that could help improve your inventory and vehicle life cycle management.

Read More →
group of people standing in a circle holding puzzle pieces together
Dealer OpsJune 1, 2026

Ladies and Gentlemen, This Is a Dealership: Why the Fundamentals Still Decide Who Wins

A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.

Read More →
two cars on a billboard, No Hidden Fees
ComplianceMay 1, 2026

Dealer Ads and the FTC

The agency has made it clear in recent enforcement actions and warnings, in auto retail and other industries, that advertised prices must include all nonoptional costs to the consumer.

Read More →
Ad Loading...
Closeup of white car's headlight, front end
Dealer Opsby Hannah MitchellApril 17, 2026

Used Autos Supply Dwindles

The March shopping surge, despite high prices, cut into inventory by the most since the thick of the pandemic, Cox Automotive analysts calculated.

Read More →